Paul, Joanne and Julie are a team of local enthusiastic & trusted real estate agents. Offering a friendly, professional, efficient & above all honest service, coupled with 40 years of local & global real estate experience.
Paul & Joanne were separating from a national real-estate franchise and launching their own independent real estate agency venture.
During our initial discovery session, we discussed their current situation and future revenue/business goals.
Through our discussion we uncovered that the biggest bottleneck preventing the growth and development of their business was that they needed more vendors in their most profitable target market.
This understanding of their challenges laid the foundation for the website’s primary purpose, using conversion centered psychological principles we curated the website’s design and call to actions to establish trust, authority and personality with an end goal of generating warm vendor leads.
We also integrated an appraisal booking system to make it super easy for vendors to schedule their property appraisal, removing further friction from the contact process.
In addition to this the secondary focus of the website was to save them time answering repetitive enquiries for additional property information that they aren’t able to provide on the big mainstream real estate websites.
The website is working very well with the rest of their business and PJDRE is crushing the goals they set out to achieve in this new venture!
What We Did
Digital strategy, Visitor conversion strategy, UX design, Responsive website development, Custom website functionality, WordPress training, Website maintenance, On-page search engine optimisation, Custom website design.
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0401 237 054
56 Victoria St, Victor Harbor, SA
Monday – Friday 9:00am – 5:00pm